Wingspan Holiday Party

Corporate Event Coverage Case Study

Project Overview

Wingspan hosted its annual holiday party, bringing together 200+ employees and partners from Edmonton, Winnipeg, and Regina, Saskatchewan. The goal was to capture the scale, energy, and people-first culture of the company through high-quality photo and video content that could be used quickly across internal and social channels.

Our Role

We provided full event coverage, including photography and video production, with a focus on candid moments, team interactions, and overall atmosphere.

The Challenge

  • Large crowd with 200+ attendees

  • Fast-changing lighting conditions throughout the event

  • Need to remain unobtrusive while capturing natural, authentic moments

  • Tight turnaround required for internal and social use

The Solution

We worked discreetly throughout the event, moving efficiently across the space to document key moments, guest interactions, and wide shots that showed the scale of the celebration. Our approach balanced storytelling with speed, ensuring high-quality results without disrupting the guest experience.

Deliverables

  • 120+ professionally edited photos

  • 60-second highlight video

  • Complete delivery within 48 hours

Results & KPIs

  • 150+ downloads of event content across internal channels

  • 100+ shares on social platforms

  • Content used for internal communications, employer branding, and social media

  • Created a reusable visual library for future marketing and recruitment efforts

Outcome

The final visuals helped Wingspan showcase its culture, team connection, and regional reach across Western Canada. Fast delivery and strong engagement ensured the content made an immediate impact while continuing to provide long-term value.